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9/24/2010

Procter Is Palmer’s Latest Spokesperson

Procter Is Palmer’s Latest Spokesperson

Actress and expectant mom Emily Procter (from CBS’s hit series “CSI:
Miami”) will be the new spokesperson for the Palmer’s Cocoa Butter
Formula pregnancy products’ national print, television and radio ad
campaign.



The new face (and belly!) of the cult classic skin care brand, proudly
bared her baby bump in Los Angeles during the ad shoot, which will
showcase Procter, her baby bump and the essential ways of using
Palmer’s products throughout pregnancy.



The campaign will feature Palmer’s Cocoa Butter Formula Stretch Mark
products, such as Massage Lotion and Cream for Stretch Marks, Tummy
Butter and Skin Therapy Oil. The advertisements are projected to run
throughout broadcast outlets and in major magazines during December
2010 to December 2011.



Due in December, Procter ensures that Palmer’s products will help her
take on the new leading role of mom.She joins a list of other expectant
moms that have shown off their pregnant bellies in past Palmer’s ad
campaigns including Samantha Harris, Laila Ali and Angie Everhart.

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